PPC Optimisation
Oakley Weigh, PPC Optimisation Campaign
PPC Growth Specialists
PPC Junkies are a specialist PPC agency who focus 100% on Pay Per Click Management of Google Adwords Campaigns. Using our in depth knowledge of AdWords and in particular of the inner workings of Quality Score we can ensure that you get the best possible "bang for your buck" by increasing Click Through Rates, increasing Return on Investment. Find out more about our Pay Per Click Management.
Why choose a PPC Agency?
PPC Campaigns enable you to instantly advertise your website on search engines and give you the flexibility to change advert text, bidding costs and keywords as and when you need to. With a fully optimised campaign from our PPC Agency we'll help create high volumes of relevant traffic and low cost conversions. Understand more about Pay Per Click campaigns.
Search Engine Marketing Optimisation (SEM)
Are you an existing Google AdWords advertiser? Currently paying a high cost per click (CPC)? Unconvinced with your current Paid Search / Search Engine Marketing Agency? PPC Junkies has been running AdWords campaigns since 2001 and are dedicated to achieving maximum exposure for your committed ad spend. Contact us today to find out how we can lower your overall CPC (cost per click) and increase ROI.
SEO and SMO Optimisation
Are you looking to cut your paid advertising expenditure in favour of an investment in natural SEO (Search Engine Optimisation) and SMO (Social Media Optimization)? If so we can highly recommend our sister company SEO Junkies for all your SEO needs.
A Selection of Our Success Stories
Why Choose PPC Junkies
Benefits of PPC
PPC Offers some amazing benefits to your company with its easy tracking of ROI and its ability to drive paying traffic.
Why Choose Us
PPC Junkies are specialists in Pay Per Click Management, find out just how we can bring increases in profit to your campaigns.
What Clients Say
Read reviews from our satisfied clients. We aim to give your online business a real boost in profit and marketing.
PPC
Campaign Goals
Every campaign is carefully and thoroughly
is crafted based on your requirements, competition
and budget.
F.A.Q.
CPC is a key metric in online advertising that measures how much you pay each time someone clicks on your ad. It's crucial for understanding how well your ads are performing and how much you're earning from them.
Why is CPC important?
It directly impacts your return on investment (ROI) – the better your CPC, the more you can optimise your ad spend for better results.
Cutting ad spend increases profits and helps use funds better. It also encourages quality and supports long-term growth.
Here are 5 tips to help reduce your ad spends:
- Target your specific audience
- Use the right keywords
- Set clear goals
- Implement location targeting
- Track and measure your results
Ready to start reducing your ad costs? Get in touch with us to find out how we can help!
PPC for B2C focuses on reaching individual consumers through precise targeting. The strategy involves:
Targeting the right people – Define your ideal customer by demographics, interests, and behavior, using advanced targeting options from advertising platforms.
Strategic ad placement – Display your ads on platforms like Google Ads when potential customers search relevant terms or browse partner sites.
Driving engagement – Create appealing ads to encourage clicks, leading users to your landing page.
Increasing conversions – Aim to turn clicks into actions like sales or sign-ups by ensuring your landing page is clear and engaging.
This approach helps generate qualified leads, boost sales, and enhance ROI.
Location targeting empowers marketers to directly reach their desired audience. Neglecting this aspect or overlooking preferred target settings within Google Ads can swiftly deplete your daily budget.
The Significance of Tracking
Google Ads Performance by Cities
Tracking Google Ads performance by cities provides invaluable insights into how your ads perform across different locations.
Identifying Profitable Locations:
Tracking Google Ads by states and cities yields detailed insights crucial for targeting regional audiences or products with varying demand.
Optimising Ad Schedules:
Different regions experience distinct peak online activity times. Adjusting your ad schedules ensures they're live when your target audience is most active.
What is PPC Management?
PPC management involves overseeing everything related to a company's PPC campaigns and strategy. This can include:
- Ad copywriting
- Landing page creation
- Campaign optimisation
